SEO and small and mid-sized businesses (SMBs) | Arvixe Blog

SEO and small and mid-sized businesses (SMBs) | Arvixe Blog: "ssic sense, it’s not the entire story.

An organic search occurs when the results are relevant to the search term, keywords, or phrase instead of a Pay-Per-Click type advertisement. Getting these types of rankings is both a drawn out and sometimes difficult task. A lot depends on the keywords and phrases used. If there are a lot of businesses offering the same kind of product or service, they are going to have the same or similar keywords. But getting high rankings on organic search results is the way to get the most cost effective SEO.

One overlooked aspect of high SEO and organic search results are long tail keywords. Instead of one or two keywords, a long tail keyword is several words that are relevant to your product or service that are strung together in a logical string. But what almost all business owners, and even most supposed SEO companies, don’t realize is that most searches done are using long string keywords. I"

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